Name: How to build an effective pricing strategy for your startup
Start: 2024-02-20T10:00:00-05:00
End: 2024-02-20T10:45:00-05:00
Location: Virtual

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Fireside chat

How to build an effective pricing strategy for your startup

Pricing is top of mind for many startups. In our recent survey of more than 1,500 founders and business leaders, we learned that 40% are planning to evolve their pricing model in 2024.

Effective pricing is about ensuring you’re capturing the most revenue, and not leaving money on the table. But building an effective pricing strategy can feel complicated; there’s a lot to think about. From customer discovery to packaging and distribution, where do you begin?

RSVPs closed

October

12th

,

2020

7:00PM

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9:00PM

PDT

Panel discussion

How to build an effective pricing strategy for your startup

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RSVPs closed

October

12th

,

2020

7:00PM

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9:00PM

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About

Join this virtual fireside chat to hear Alex Olivier, CPO and cofounder at Cerbos, and Nick Telson-Sillett, cofounder at Trumpet, share lessons learned through their own pricing journeys. Morgane Zerath, principal at Crane Venture Partners, will also share how they assess the quality of a startup’s pricing model.

During this 45-minute panel, we’ll hear from Cerbos, Trumpet and Crane Venture Partners on how they:

Weigh up the elements of an effective pricing strategy and factor them into their pricing model

Made mistakes and learned lessons along the way while iterating on their pricing strategy over the years

Assess the quality of your pricing model if you’re looking to raise capital and achieve venture scale

About

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Speakers

Morgane Zerath

Principal at Crane Venture Partners

Alex Olivier

CPO and Cofounder at Cerbos

Nick Telson-Sillett

Cofounder at Trumpet

Matthew Roberts

Product marketing, Stripe

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How to build an effective pricing strategy for your startup

Join this virtual fireside chat to hear Alex Olivier, CPO and cofounder at Cerbos and Nick Telson-Sillett, Cofounder at Trumpet share lessons learned through their own pricing journey, and Morgane Zerath, Principal at Crane Venture Partners on how they assess the quality of a startup’s pricing model.

RSVPs closed

October

12th

,

2020

7:00PM

-

9:00PM

PDT

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How to build an effective pricing strategy for your startup

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RSVPs closed

October

12th

,

2020

7:00PM

-

9:00PM

PDT

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